Consumerism Is A Failure Of Imagination

Life in a ‘degrowth’ economy, and why you might actually enjoy it (2014)

THE CONVERSATION: Degrowth would liberate us from the burden of pursuing material excess. We simply don’t need so much stuff — certainly not if it comes at the cost of planetary health, social justice, and personal well-being. Consumerism is a gross failure of imagination, a debilitating addiction that degrades nature and doesn’t even satisfy the universal human craving for meaning.

This would be a way of life based on modest material and energy needs but nevertheless rich in other dimensions — a life of frugal abundance. It is about creating an economy based on sufficiency, knowing how much is enough to live well, and discovering that enough is plenty.

We do not need to purchase so many new clothes. Let us mend or exchange the clothes we have, buy second-hand, or make our own. In a degrowth society, the fashion and marketing industries would quickly wither away. A new aesthetic of sufficiency would develop, where we creatively re-use and refashion the vast existing stock of clothing and materials, and explore less impactful ways of producing new clothes.

We would become radical recyclers and do-it-yourself experts. This would partly be driven by the fact that we would simply be living in an era of relative scarcity, with reduced discretionary income.

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Brigitte Kayser — The Mind Awakened

Brigitte Kayser — The Mind Awakened

Metaphilosophy, Metaphysics (Natural Laws), Economics, Social & Individual Healing, AI, Voluntaryism. Thought-provoking without running around the bush.